Pieter Hanekom, the managing director of the Long Life Foods division of Rhodes Food Group, has been appointed as deputy CEO of RFG Holdings Limited with effect from 8 July 2020.
Pieter (55) has also been appointed as an executive director to the board of RFG. A chartered accountant with over 30 years’ experience, Pieter joined RFG in 2015 as managing director of Long Life Beverages and led the group’s successful entry into the fruit juice market and subsequent growth in this highly competitive sector. He was appointed managing director of Long Life Foods in 2017.
Pieter previously spent several years at Pioneer Foods. He was the managing director of Ceres Fruit Juices and later the executive responsible for the Ceres Beverage Company.