Our growing portfolio of strong and resilient brands include Rhodes, Bull Brand, Squish, Magpie, Ma Baker, Pakco, Hinds, Southern Coating and Bisto. These brands occupy the number 1 or significant number 2 positions in most targeted product categories and have demonstrated strong market share growth in recent years.


The Rhodes brand is South Africa’s market leader in canned pineapple, tomato paste and jam in glass jars, supported by strong second positions in canned fruit, canned jams, canned vegetables and canned tomatoes. Bull Brand is the iconic market leader in corned meat. Our well-known brands are complemented by private label product ranges that we pack for major South African and international retailers.